After making his debut in the last three events of the 2023 TCR UK Touring Car Championship, Jeff Alden returns to the series to embark on his first full-time campaign in 2024.

Staying at the wheel of the Matrix Motorsport by DW Racing Opel Astra TCR which Jeff drove at Silverstone, Donington Park and the Brands Hatch Finale, the London-based racer is back for the new season.

Having gained a greater understanding of his car and now knowing what it takes to be successful in Britain’s edition of the highly competitive championship for global specification touring cars, Jeff reveals he’s feeling more confident going into this year than he did last, in what was his first season of TCR UK.

So much so, he’s also planning a trip to Brazil and whilst there, intends to enter two of the country’s TCR rounds!

“I’ll be the first to admit that I went into 2023 not knowing what to expect. Having had to overcome several mechanical issues, I was pleased to find that when everything clicked into place, the lap times followed.

“It means I’m going into this year with a clearer picture of what the team and I need to do to get further up the field. These days, I’m happy to let the younger drivers – and those that race more regularly – battle it out for the overall podium positions, whilst I fight for honours in the new Gen-1 Cup for first-generation TCR cars and the Diamond Trophy, an award presented to drivers aged 40 and over.

“I’m also excited about competing in South America. I have friends over there and taking part in TCR Brazil while I’m visiting is an opportunity too good to miss. The championship only began last year, so it will be interesting to see the level of competition and experience racing in a country that has a history of producing some of the best drivers in the world.”

Jeff’s Astra will be prepared and looked after on events by DW Racing, with his 2024 campaign supported by: Matrix Group Services, SEE Services, MML, HVAC Recruitment, RPM Promotions, Gemstones Consultancy and Only Girls Lingerie.

To find out more about the TCR UK Touring Car Championship visit for more information and how to get involved.

To find out more about the events on the 2024 TCR UK Touring Car Championship Calendar, visit for more information.

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